June 1, 2017

For Immediate Release:

Bedford, NH – Millennium Running is pleased to announce a partnership with Friends of Áine to operate the Kids Try-athlon set for Sunday, August 13, 2017 in Bedford, NH.

The Kids Try-athlon is a one of a kind triathlon at the Bedford Town Pool and Bedford High School Campus for kids ages 4 to 15.   Divided into 2 categories based on ages, the triathlon consists of a 25-50 yard pool swim, 1-2  mile bike and finishes with a ½ – 1 mile run.

Now in its’ 5^th year, there are more than 300 kids that participate annually in this fundraiser for Friends of Áine.   Information and Registration can be found at www.friendsofaine.com/kids-try-athlon

Millennium is expanding their role from timing the Kids Try-athlon to full event management in order to keep up with the popularity of the kids-only triathlon.  Millennium will be helping with event operational efficiencies, marketing, and introducing a new peer-to-peer personal fundraising platform for the organization.

This event really encompasses the summer fun things Áine loved most, swimming, biking and running,”  explained Aine’s parents and event founders, Christine and David Phillips. “We are so grateful to the fantastic committee who has made this event a huge success and are so excited to grow our relationship with Millennium Running to make it bigger and better than ever.”

“The Kids Try-athlon is such a unique and refreshing event for kids and their families,” stated Millennium Running’s John Mortimer.  “Our team is excited to make it an even more meaningful event for the kids, dedicated volunteers, and Friends of Áine.”

About Friends of Áine:  Founded by Christine and David Phillips in 2013, Friends of Áine is a 501c3 non-profit organization to help support grieving children who feel alone because their brother or sister or mother or father died too soon.  Friends of Áine’s vision is to create an enduring legacy of Áine that embodies her spirit and character by helping grieving children, their families and our surrounding communities. Their mission is to open The Friends of Áine Center, a permanent place to house bereavement support programs for children and families in our community.  This will be the first such facility in New Hampshire and one of only a few in all of New England.

Friends of Áine has raised funds through our unique Kids-Triathlon held in August each year and through the annual Gala Dinner Dance held in March.

About Millennium: Founded in 2011 by John Mortimer, Millennium has quickly grown into one of New England’s largest event management companies with over 66,000 participants in its’ signature events, managed events and timed events, annually.  In addition to the 18 signature events owned by Millennium, the company provides timing services for over 100 clients annually, including 10 triathlons in New England. Since 2011, Millennium has distributed over $450,000 to local organizations and non-profits from event proceeds.   In March of 2016, Millennium expanded into the retail space when it opened a running specialty store located in its’ new headquarters in Bedford, NH.

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